This is the site for the business THEFISHCANSING. They are international advertisers with a pretty slick site. Not from what it presents, but how it presents it. They keep their page very clean, and at first glance, strictly typographic. However, after a little exploring, a potential client interested in seeing some work, can actually do so. From the home page, you are redirected towards the six links along the bottom: about us, clients, services, people, press, and contacts. As each are clicked the corresponding information scrolls up into view, and as each successive link is clicked more info scrolls in and out of view. But the neat little feature they added essentially acts as a back button (there is none because the site is entirely flash) as someone can scroll up or down through all their previously viewed content. Plus, each section is color coded which helps establish a little variety, however minimal it may be. But like I said before, their work. Where is there work? Well, under the services link, it should bring up all the fields they dabble in as well as a section of current or archived case studies. Clicking on either will bring up a straight-forward list of campaigns, and its corresponding work. Hiding their work (more or less) seemed to have made the site focused more so on its clients, its people, and their methodology, which is refreshing.
posted by cehannon @ 8:34 PM
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